{"product_id":"1115981","title":"Activa X Invicta Digital Summit Unisex 50mm Silver Watch","description":"Invicta was originally founded in 1837 by Raphael Picard in La Chaux-de-Fonds, Switzerland. \u003cbr\u003eThe name inInvictain is Latin for invincible. For over a century, the brand operated as a traditional, family-owned Swiss watchmaker producing high-quality mechanical timepieces. \u003cbr\u003eHowever, during the inQuartz Crisisin of the 1970s and 1980s—when cheap, battery-powered Japanese watches flooded the market—the company nearly went bankrupt and faded from prominence. The brand was later bought by an American investment group in 1991, which relocated the headquarters to Hollywood, Florida, and re-launched Invicta under the oversized, budget-luxury marketing model it is famous for today.\u003cbr\u003eInvicta is one of the top-selling watch brands in America,Latin and Central America,The United Kingdom \u0026amp; Europe.\u003cbr\u003e\u003cbr\u003eInvicta Watch Official Catalog categorizes its massive global lineup into more than 40 distinct flagship model collections.Invicta watches have two entirely different price tags: the artificial sticker price (MSRP) and the actual retail street price. Invicta has produced over 40 core style collections comprising tens of thousands of individual model variations (types)Invicta is famous for using heavily inflated Manufacturer’s Suggested Retail Prices (MSRP) ranging from $300 to over $3,000.\u003cbr\u003eEntry-Level\/Digital (Activa, Basic Quartz) $99 – $199 Basic Japanese Quartz \/ PolyurethaneStandard Core Lines \u003cbr\u003e(Pro Diver, Speedway, Angel)$249 – $595 Japanese Quartz or Seiko NH35A AutomaticHeavy Sports\/Chronos \u003cbr\u003e(Subaqua, Bolt, Coalition Forces)$499 – $899\u003cbr\u003eMulti-dial Quartz Chronographs, Flame Fusion CrystalPremium Reserve Tier \u003cbr\u003e(Venom, Herc, Akula)$699 – $1,200 Swiss Quartz (Ronda) \/ Premium cases\u003cbr\u003eCollector Collaborations (Marvel, Star Wars, DC)$595 – $1,400Character-themed dials, low-production runs High-End Complications (Exotics, Tourbillons)$2,500 – $6,000+ True mechanical Tourbillon, Skeleton dials, occasional real Diamonds.\u003cbr\u003e\u003cbr\u003eCase Size: 50 mm (Anatomically curved polymer\/resin case)Case Color: Metallic SilverDial Display: Silver and blue digital face shielded by a highly protective crystalBand Material: Silver, flexible TPU (thermoplastic polyurethane) rubber strapCrown Type: Standard push buttons with water-tight sealing gasketsWater Resistance: 30 meters (3 ATM) – safe for basic splashes and light rain; do not wear it for swimming or showering?? Core Digital FunctionsDriven by a precise digital quartz module, the interface maps out classic everyday utilities:1\/100s Chronograph: Integrated digital stopwatch designed for lap timing or fitness tracking.Time \u0026amp; Calendar: Continuous multi-dial readout displaying the exact hour, minute, day, date, and month.Alarm System: Configurable daily audio alarm paired with an optional hourly chime signal.Luminescent Backlight: Cold-light night vision viewing button to instantly illuminate the screen in low-light environments","brand":"America's Auction Channel","offers":[{"title":"Default Title","offer_id":68047269921081,"sku":"1115981","price":110.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0718\/3250\/2585\/files\/download.webp?v=1794340058","url":"https:\/\/shop.aactv.com\/products\/1115981","provider":"America's Auction Channel","version":"1.0","type":"link"}